20 JUL 2023

Heineken Spain and Iberdrola España join forces to offer their hospitality customers 100% renewable energy at advantageous conditions

  • This initiative with Iberdrola España is part of HEINEKEN Spain's commitment to drive the sustainable transformation of the hospitality sector and contribute to the brewery having 30% less net CO2 emissions by 2025.
  • In addition, the Iberdrola España agreement includes an additional discount on current renewable electricity tariffs for the brewery's HORECA customers, as well as the installation of solar panels for self-consumption, charging points and air conditioning systems.
  • This initiative is in addition to the agreement already reached between HEINEKEN and Iberdrola for the long-term supply of renewable energy PPA (Power Purchase Agreement) from Iberdrola's photovoltaic asset in Andévalo (Huelva).
  • Iberdrola España and HEINEKEN are working to identify collaborative projects in other geographies to meet their global decarbonisation targets.
  • In the last three years HEINEKEN has allocated more than 576 million euros to support the competitiveness of the hospitality sector. This programme joins other recent initiatives by the company to support the sustainable journey of our country's bars and restaurants.


In line with HEINEKEN Spain's social commitment to promote the future of the hospitality industry and ensure its sustainability, the company has signed a new agreement with Iberdrola to offer its HORECA customers access to renewable electricityExternal link, opens in new window.  at an exclusive discount, a subsidised energy tariff that can be accessed through Eazle, the brewery's e-business platform. An initiative that allows HORECA customers to reduce the impact of energy on their bottom line and also contributes to reducing the brewery's CO2 emissions in its scope 3 and contribute to having 30% less net emissions by 2025. 

In addition, within the framework of the initiative, Iberdrola España will offer the possibility of incorporating its Smart solutions External link, opens in new window. in the establishments, focused on reducing the energy bill and the emissions generated, with additional discounts on the standard price. Thus, hoteliers will be able to save on their consumption while at the same time contributing to the environment by installing self-consumption, charging points for electric vehicles or replacing their heating and cooling systems with heat and cold pumps.

The first phase of the project began last month and will run until December in establishments in Seville, Cadiz, Huelva and Malaga, with a second phase to be rolled out nationwide.   

As Carmen Ponce, Director of Corporate Relations and Sustainability at HEINEKEN Spain, explains: "Our commitment to sustainability covers the entire value chain, from the field to the bar and to the home, and for this reason we are firmly committed to collaboration and alliances with strategic partners such as Iberdrola, who help us along this path to offer the hotel and catering industry its sustainable transition with the best conditions".    

"It is a step in Heineken's commitment as a strategic partner to cover all its renewable energy needs and those of its entire value chain, in the common interest of decarbonising the economy, and which is in addition to the agreements already reached with the signing of a PPA contract that ensures its own long-term supply of renewable energy, or the recent agreement to deploy charging point infrastructure for electric vehicles at its facilities", says Alfonso Calderón, Iberdrola España's commercial director.

This alliance is a further step in the relationship that Iberdrola and HEINEKEN Spain began in 2019 with the signing of the sector's first long-term power purchase agreementExternal link, opens in new window.  (PPA, Power Purchase Agreement). This agreement guarantees that the electricity consumed by the brewery in its four factories in Spain and in its offices is renewable and comes from the photovoltaic plant in Andévalo (Huelva), which avoids the emission into the atmosphere of more than 100,000 tonnes of C02 per year. 

In addition, in order to provide service to Heineken's fleet of electric delivery vehicles and its employees, Iberdrola España has installed around 50 private charging points in the brewery's offices and factories. 

This programme joins other recent initiatives of the brewery to support the sustainable journey of bars and restaurants in our country. In the last three years, the company has allocated more than €576 million to support the competitiveness of the hospitality sector.  In addition, since 2010, and in its commitment to reduce its emissions throughout its value chain, HEINEKEN Spain has already managed, together with its distributors, to reduce CO2e from distribution by 19.5%, and since then, it has continued its commitment to sustainable logistics through its pioneering last-mile delivery project. The company also helps its customers with the installation of more than 238,000 eco-efficient coolers, with significant economic savings and a 52% reduction in emissions. 

The terrace furniture, made from 100% recyclable and recycled material, is also an excellent example of how the brewery promotes circular economy in the sector. In 2020, this initiative enabled the company to recover 530 tonnes of plastic, more than 1,000 tonnes of recycled steel and almost 120 tonnes of aluminium to manufacture tables, chairs and bar umbrellas. 


The brewery's HORECA customers will be able to access the tariff through the Eazle e-business platform, where the brewery's entire value proposition to hoteliers is articulated, with 24/7 ordering facilities, reduced paperwork and even access to a job bank for the sector.